About me


Hi, I’m Brandon—a Minnesota-based Product Designer with 15+ years of experience. While I would consider myself a Generalist, my expertise runs deepest with interaction and high-polish user interface design.

Currently at DUOS, I’m helping transition to a digital-first model by building a design system and delivering solutions to enhance member activation and engagement.

Previous to that, I was at UnitedHealthcare leading a remote, multidisciplinary team focused on improving members' financial well-being. As director, I oversaw the design process for five product teams, focusing on NPS, user satisfaction and cost reduction.

Beyond work, you can find me outdoors or traveling with my family, at a hockey rink or soccer field no matter the season or playing guitar and writing music.


Experience and skills

Management

  • Hiring, evaluating and developing talent

  • Team culture building

  • Team financials

  • Staffing allocation

  • Workflow and process development

  • Tooling and vendor procurement

  • Planning and prioritization

  • Cross-functional team alignment

  • Designer-developer collaboration

Design

  • Interaction, UI and visual design

  • Design systems and pattern libraries

  • Rapid ideation and sketching

  • Wireframing and prototyping

  • User and internal research

  • Usability testing

  • Information architecture

  • CSS and HTML

  • Iterative software development

Human

  • Adaptability

  • Attention to detail

  • Collaboration

  • Communication

  • Curiosity

  • Empathy

  • Humility

  • Humor

  • Solution-oriented


Leadership principles

Champion a culture of CARE (Collaboration, Accountability, Respect and Empathy).

Empower through trust and work to drive decision-making down to the contributor level.

Transparency and curiosity when communicating, cascading and conversing.

Value humor in the hustle.

Supportive and guiding always. Directive when we need it.

Set clear goals and expectations, up-skilling and career growth.

Cultivate teams of leaders rather than followers.

Encourage work-life balance and making time for your own well-being.

Provide real-time, honest feedback with an open door to discuss and problem-solve.

Celebrate all wins, big and small.

Seek first to understand then to be understood.

Embrace diversity and individuality that promote new ways of thinking and learning.